Category: Press Releases

Today, the XR Association, the trade association representing the technology manufacturers who power the virtual, augmented, and mixed reality industries, released a first-of-its-kind Starter Guide for use by developers who design reality-expanding experiences. “XR Primer 1.0: A Starter Guide for Developers,” offers design guidance and creates an industry-wide standard for VR and AR developers.

Europe is a strong and competitive hub for Virtual Reality (VR) and Augmented Reality (AR) technologies and is set to become global leader. That is the key finding of a recent study by European research firm Ecorys.

Acer Starbreeze, Google, HTC VIVE, Facebook’s Oculus, Samsung, and Sony Interactive Entertainment today announced the creation of a non-profit organization of international headset manufacturers to promote the growth of the global virtual reality (VR) industry.