CM&D JOINS XRA AT AWE TO SPOTLIGHT INNOVATION & U.S. POLICY

Long Beach, CA – Chocolate Milk & Donuts, a member of the XR Association (XRA), will be featured in two panels focused on immersive technology at an upcoming industry gathering.

In “Building Immersive Learning Ecosystems: A Blueprint for Scalable Implementation,” Ricky Holm, Founder and CEO of Chocolate Milk & Donuts, and Meghan Kelly, Associate Dean, Library and Learning Commons, of Laramie County Community College will present on the development of a statewide immersive learning ecosystem across Wyoming’s higher education institutions. The session will cover strategies for cross-institutional collaboration, training, and long-term program support. Speakers will outline a practical framework for scaling VR and AR programs in both educational and enterprise settings.

Jeremy Luby, Director of Strategy of Chocolate Milk & Donuts, will join XRA for the panel “Policy Priorities for the U.S. XR,” which will examine the federal landscape for immersive technology policy. The discussion will address the reintroduction of the United States Leadership in Immersive Technology Act of 2024, XR’s role in national AI strategy, and the broader implications of international competition in immersive tech.

Both panels underscore the growing intersection of immersive technology implementation and public policy, and the role that companies like Chocolate Milk & Donuts play in advancing the field.

To learn more about AWE USA 2025, visit here.