XR Association

XRA 2025 Policy Priorities

We are at the threshold of a new immersive age. The amalgamation of XR and AI, quantum computing, advanced materials science and more will fundamentally transform the relationship we have with digital technology and maximize compute power for how we live, learn, work, connect, and build. Yet, while the United States is home to the most innovative XR companies in the world, we have seen other nations – both competitors and allies – actively incorporating XR into their national strategic visions to strengthen manufacturing, workforce development, education, healthcare, and national defense.

Over the past two years, the U.S. government has signaled its interest in embracing XR to ensure the United States maintains its competitive edge. The inclusion of immersive technology in the list of 10 “Key Technology Focus Areas” in the CHIPS and Science Act; recent GAO findings that most U.S. federal civilian agencies are already leveraging XR; and the record number of bills introduced in the 118th Congress that pointed to immersive technology as a problem-solving tool represent positive steps forward.

XRA’s Strategic Priorities

XRA’s 2025 Strategic Priorities focus on firmly establishing U.S. leadership in XR technology innovation, adoption, and governance:

  • Ensuring that the U.S. is at the forefront of advancing immersive technology, thereby bolstering America’s economic competitiveness and national security.
  • Positioning the U.S. as a leader among like-minded nations in shaping the rules and standards that will govern XR technology.
  • Fostering a regulatory environment that protects individual rights and incentivizes innovation.
  • Developing and advancing legislation to maximize the benefits of XR across all sectors.