XRA AT SXSW 2025: EXPLORING THE INTERSECTION OF XR AND AI IN IMMERSIVE STORYTELLING

Austin, TX – The excitement is building as SXSW 2025 approaches, and the XR Association (XRA) is thrilled to announce that Elizabeth Hyman, XRA CEO, will be moderating the panel, “From A Galaxy Far Far Away to A Living Room Near You: Immersive Storytelling and the Intersection of XR & AI.” This thought-provoking session promises […]
REGISTER FOR XRA’S ANNUAL DEMO ON THE HILL, WASHINGTON, D.C.

Washington, D.C. – The XR Association will host the third annual “XRA on the Hill” – an exclusive demonstration event for lawmakers and Congressional staff on Tuesday, February 11, 2025. At this event, XRA member companies are invited to showcase XR devices, software, experiences, and services directly to government officials and staff. The demo is […]
JOIN XRA AT THE 2025 ALL-MEMBER MEETING IN WASHINGTON, D.C.

Washington, D.C. – XRA’s All-Member Meeting is an in-person event that brings together XRA member company representatives for programming, committee meetings, and dinner. It will be held on Wednesday, February 12, 2025, in Washington, D.C. Once again, the All-Member Meeting will be aligned with XRA’s “Demo on the Hill”, which will be held on Tuesday, February 11, 2025. […]
XR ASSOCIATION APPLAUDS THE INTRODUCTION OF THE “UNITED STATES LEADERSHIP IN IMMERSIVE TECHNOLOGY ACT OF 2024”

The Act would designate an Advisory Panel of Federal, Civil Society, and Industry leaders to Lead the Growth, Application and Use of XR December 11, 2024 – Today, Representatives Suzan DelBene (D-WA) and August Pfluger (R-TX), along with Senators Marsha Blackburn (R-TN) and Mark Warner (D-VA), introduced the bipartisan, bicameral “United States Leadership in Immersive […]
WATCH THE CHARTING THE FUTURE OF IMMERSIVE TECHNOLOGY WEBINAR SERIES ON YOUTUBE

Washington, D.C. – The XR Association (XRA) is proud to announce the conclusion of its Charting the Future of Immersive Technology webinar series, a groundbreaking initiative exploring the most pressing topics shaping the future of immersive technologies. Over the course of five webinars, experts from across the industry explored critical themes impacting the XR industry. […]
THE XR ASSOCIATION WELCOMES SIX NEW MEMBER COMPANIES INCLUDING OWLCHEMY AND REFRAMEXR

New Members Join Growing Roster of Companies Leading in Augmented, Mixed and Virtual Reality Washington, D.C. — Today, the XR Association (XRA), the trade association representing the growing ecosystem of companies powering virtual, augmented, and mixed reality (XR) announced six new members. XRA’s newest member companies represent a distinguished group driving research and innovation in […]
XR ASSOCIATION HOSTS DISCUSSION ON INTEROPERABILITY IN XR

Washington, D.C. – On Wednesday, November 20, the XR Association hosted its fifth and final “Charting the Future of Immersive Technology” webinar episode, “Interoperability in XR.” The panel featured experts Neil Trevett (NVIDIA), Dan Jasnow (AFS Law), and Anya Kanevsky (Linden Labs), in a discussion moderated by Stephanie Montgomery, Senior Vice President of Research and […]
XR ASSOCIATION TO HOST FIFTH WEBINAR FOCUSED ON INTEROPERABILITY

Washington, D.C. – Join the XR Association for a deep dive into the challenges and opportunities at the intersection of immersive technology and interoperability. On Wednesday, November 20, 2024, at 11:30 AM EDT, XRA’s Charting the Future of Immersive Technology series will feature its final installment, “Interoperability in XR.” by Stephanie Montgomery, Senior Vice President […]
EXPERTS DISCUSS INCLUSIVE PRACTICES AND OPPORTUNITIES FOR IMMERSIVE TECHNOLOGIES AND THE FUTURE OF WORK

Washington, D.C. – On Wednesday, October 30, 2024, the XR Association hosted its fourth “Charting the Future of Immersive Technology” webinar episode, “Respect and Diversity in the Workforce.” The panel featured experts Carlos Gutierrez, Deputy Director & General Counsel at LGBT Tech, Dylan Fox, Director of Operations at XR Access, and Heather Shen, Co-Founder & […]
SIX DAYS LEFT TO APPLY TO SXSW PITCH 2025

Austin, TX – Are you ready to take your tech startup to the next level? SXSW PITCH 2025 offers a unique platform to showcase your innovative product or service in front of industry leaders, investors, and media on a globally significant stage. Participating in SXSW PITCH not only gives startups invaluable exposure but also provides […]