XRA LAUNCHES XRX HEALTHCARE SUMMIT
The XR Association (XRA) has launched the XRx Healthcare Summit, a new working forum bringing together health systems, clinicians, payers, patients, technologists, and policymakers to identify practical pathways for scaling extended reality (XR) in healthcare delivery, workforce training, and health system operations. While evidence supporting XR continues to grow in areas such as chronic pain, […]
XRA TO RELEASE GUIDANCE FOR SECONDARY SCHOOL EDUCATORS ON XR INTEGRATION
Washington, D.C. — The XR Association (XRA) is developing a new guidance document to support secondary school teachers interested in integrating immersive technologies into classroom instruction. The guidance, developed by XRA member companies working in education, is intended for educators who are comfortable using digital tools and committed to high-quality instruction but are still exploring […]
XRA CEO SHARES: FROM HEADSETS TO HUMAN-SCALE SYSTEMS: WHAT WE NOW MEAN BY XR
For years, “XR” has been used as a catch‑all term for virtual, augmented, and mixed reality headsets. That made sense when immersive technology was mainly about putting pixels in front of our eyes. But as artificial intelligence moves into our homes, workplaces, vehicles, and even cities, that definition no longer fits. XR today is expanding […]
XR ASSOCIATION RELEASES “STATE OF THE INDUSTRY REPORT,” WITH HIGHLIGHTS FROM 2025 AND A LOOK AHEAD TO 2026
Washington DC – Today, the XR Association (XRA) published its annual State of the Industry Report 2025, providing an in-depth analysis of the immersive technology sector, including virtual reality (VR), augmented reality (AR), and mixed reality (MR). The report highlights key trends in XR, including accelerated growth in enterprise applications, significant advancements in hardware and increasing […]
XR ASSOCIATION APPLAUDS INTRODUCTION OF BIPARTISAN IMMERSIVE TECHNOLOGY FOR THE AMERICAN WORKFORCE ACT
Washington, D.C. — On Monday, January 12, 2026, the XR Association (XRA) — representing the diverse ecosystem of companies advancing virtual, augmented, and mixed realities, spatial computing, AI wearables, and digital twins — applauds the reintroduction of the Immersive Technology for the American Workforce Act, bipartisan, bicameral legislation led in the House by Representatives John Mannion (D-NY) and […]
XRA CEO SHARES CES 2026 TAKEAWAYS ON THE FUTURE OF XR AND AI
Following CES 2026 in Las Vegas, XRA’s CEO, Elizabeth Hyman, shared reflections on how physical AI, AI at the edge, and AI-enabled smart glasses dominated the show floor. The event highlighted the products innovators are introducing to ease XR’s integration and adoption across enterprise and consumer markets. From NVIDIA’s keynote to major updates from Google, […]
XRA TO HOST 2026 TECHSUMMIT IN WASHINGTON, D.C., MARCH 3–4
Washington, D.C. — The XR Association (XRA) will host its annual TechSummit on March 3–4, 2026, bringing together member company representatives for two days of immersive technology demonstrations, policy engagement, and industry collaboration in Washington, D.C. The two-day, in-person event will feature tech demos, committee meetings, insightful programming, and networking opportunities designed to advance dialogue […]
XRA’S 2025 WRAPPED: A YEAR IN REVIEW
As 2025 wraps up, the XR Association (XRA) would like to extend a heartfelt thank you to everyone who contributed to our progress this year. Our community of members, industry partners, policymakers, and thought leaders played a vital role in expanding understanding, awareness, and adoption of immersive technologies. This year was full of milestones, innovation, and collaboration […]
MEMBERS ONLY: EXPLORE VR IN HORTICULTURE WITH GUEST SPEAKER ELIZABETH DESROSIERS ON DEC. 18, 2025
Join XRA on December 18, 2025, at 4:00 p.m. EST (1:00 PM CST) for the next Health and Inclusion Committee meeting, where Ms. Elizabeth Desrosiers, adjunct faculty in horticulture at St. Louis Community College (STLCC), will attend and present. As Desrosiers shares her journey with immersive tech, her presentation will dive into the horticulture use-case […]
XR ASSOCIATION CEO DISCUSSES AI, XR AND PUBLIC POLICY AT HARVARD ARTS FORUM
Cambridge, MA – Liz Hyman, president and CEO of the XR Association, participated in a forum titled “Art & AI: A Conversation” at Harvard University on November 18, 2025. The event was co-hosted by Blueprints for Arts and Policy, the Cultural Agents Initiative at Harvard, the Lemann Program on Creativity and Entrepreneurship, and the Office […]