XRA A PANELIST FOR ECORYS WEBINAR ON XR AND ITS POTENTIAL FOR EUROPE
Today, Liz Hyman, XRA CEO, joined a panel of speakers for an event led by Ecorys focused on their recent report titled, “XR and its potential for Europe.” The panelists discussed the implications of the study, including the diverse uses of XR technology in Europe, overall positivity towards the growth of XR, and Europe’s positioning […]
USICA CLEARS THE SENATE
WASHINGTON, June 8 – In a 68-32 vote the Senate passed the U.S. Innovation & Competition Act (USICA). The Senate’s passage of this bill on a bipartisan basis is a huge boost for XR for several reasons. Foremost among them, the bill includes our “immersive technology” language. And, more importantly, the bill authorizes nearly $250 […]
“XR AND ITS POTENTIAL FOR EUROPE” FEATURED IN ARPOST
In May, the XR Association released an in-depth study on the state and future of immersive technology in Europe entitled “XR and its Potential for Europe” in partnership with European research firm Ecorys. The report evaluates the drivers of XR adoption and paints a bright future for the industry on the continent. This week, the […]
XR ASSOCIATION ANNOUNCES EXPANSION OF MEMBERSHIP ELIGIBILITY BEYOND HEADSET MANUFACTURERS
WASHINGTON, June 1, 2021 – The XR Association has announced the expansion of its categories of membership. In addition to headset manufacturers and platform operators, XR component and peripheral manufacturers, enterprise solutions providers, internet infrastructure companies including wireless services, and corporate end-users are invited to join the XRA in support of its mission to promote the responsible […]
XR ASSOCIATION AND ECORYS PUBLISH IN-DEPTH STUDY ON STATE AND FUTURE OF XR TECHNOLOGY IN EUROPE
WASHINGTON, May 13, 2021 – Today, the XR Association (XRA) – the trade association representing the broad ecosystem that powers the virtual, augmented, and mixed reality (collectively, XR) industries – and Ecorys – a prominent European economic research firm – released a new study outlining the state of the European XR industry. Building on an original 2017 […]
XRA CEO LIZ HYMAN DISCUSSES HOW ACCESSIBLE XR IS A BUSINESS IMPERATIVE IN VRWORLDTECH MAGAZINE
XRA CEO Liz Hyman recently sat down with Mark Dugdale of VRWorldTech Magazine to discuss what 2021 holds for the XR industry and why accessibility in immersive technology is no longer a “nice to have” but a business imperative. Read Hyman’s interview in full and learn more about what XRA and its member companies are […]
XR INDUSTRY DECLARES INCLUSION OF IMMERSIVE TECHNOLOGY IN ENDLESS FRONTIER ACT CHIEF LEGISLATIVE PRIORITY
WASHINGTON, D.C. — On Wednesday, April 21, 2021, the XR Association (XRA) – the trade association representing the broad ecosystem that powers the virtual, augmented, and mixed reality industries – submitted for the public record a statement advocating for the inclusion of immersive technology among the ten key technologies designated by the newly reintroduced Endless […]
FIRST BPC-XRA FUTURE OF XR PROJECT ROUNDTABLE
Earlier this year, the XR Association (XRA) and the Bipartisan Policy Center (BPC) established the BPC-XRA Future of XR Project, a partnership to examine the impact of XR technologies on society. This year-long project is bringing together key stakeholders and subject matter experts from a variety of fields to consider the promise and policy challenges of […]
HIGHLIGHTING XR IN MANUFACTURING
A 2020 survey conducted by the XR Association found that 88% of manufacturing business leaders consider XR to offer useful applications to their industry. In this video, hear directly from one of the leaders bringing XR technology to the factory floor and learn how immersive solutions are creating efficiencies and reducing errors in manufacturing.
XRA LAUNCHING INDUSTRY NEWSLETTER
The XR Association is launching the XRAlert, a fast, free, and curated newsletter about the rapidly evolving immersive tech industry next month. Delivered every Tuesday, it will cover everything you need to know about XR today, tomorrow, and on the horizon, and the people who make it happen. XRA has partnered with Multiview to deliver […]