The XR Association grows to more than 50 members as it continues to promote the responsible development and use of immersive technologies
August 10, 2023, Washington, D.C. — Today, the XR Association (XRA), the trade association representing the growing ecosystem of companies powering virtual, augmented, and mixed reality (XR) announced the addition of 10 new member companies, growing its ranks to more than 50 companies.
Joining the growing community of companies making advancements in the use of XR, new members include: Be More Colorful, King and Spalding, Mind your Language, The Learning Network, Holberton School Tulsa, Creative Startups, MediView XR, Pixel3i, Virti, Webable
“The XR community relies on a full spectrum of companies and actors to showcase how immersive technologies are revolutionizing how we live, work, and learn,” said Elizabeth Hyman, CEO of the XR Association. “From education to manufacturing to healthcare, to entrepreneurship and more, XRA membership represents this vibrant community. XRA is proud and excited to welcome these new member companies. We must continue to expand the conversation around this technology as we chart the future of our industry.”
XRA is a leading voice for the responsible development and adoption of XR. XRA works closely with its members to convene stakeholders, develop best practices and research, and advocate for policies that advance the industry and unleash the transformative power of XR.
“XRA’s mission to promote the responsible development and thoughtful advancement of XR technologies on a national scale helps elevate baseline awareness and acceptance of the technology,” said Matthew Chaussee, Co-Owner and Chief Executive Officer of Be More Colorful. “Their advocacy and support create confidence in the marketplace, allowing us to deliver solutions to an informed client base eager to use new technology tools to tackle long-standing workforce development problems.”
Most recently, XRA worked with members to submit comments to the National Science Foundation’s (NSF) Request for Information (RFI) on its roadmap for the new Directorate for Technology, Innovation, and Partnerships (TIP). XRA and its members previously held an XR technology demonstration for policymakers on Capitol Hill in February.
The XR Association, in collaboration with the Information Technology and Innovation Foundation (ITIF), will host the third annual AR/VR Policy Conference in Washington, D.C. on Thursday, September 14, 2023. The event will feature demonstrations and panels from Association members and policymakers in the industry.
To RSVP for the event, visit: arvrpolicy.org.
ABOUT THE XR ASSOCIATION
The XR Association promotes the dynamic global growth of the XR industry, which includes virtual reality, augmented reality, mixed reality, and future immersive technology. XRA is leading the way for the responsible development and adoption of XR by convening stakeholders, developing best practices and research, and advocating for our members and the greater XR industry.
The XR Association represents the XR industry’s broad ecosystem of companies, including headset manufacturers, technology platforms, component and peripheral companies, internet infrastructure companies, enterprise solution providers, and corporate end-users. The founders of XRA are Google, HTC Vive, Microsoft, Meta, and Sony Interactive Entertainment. To learn more about XRA membership, visit xra.org/joinus.