“XR AND ITS POTENTIAL FOR EUROPE” FEATURED IN ARPOST
In May, the XR Association released an in-depth study on the state and future of immersive technology in Europe entitled “XR and its Potential for Europe” in partnership with European research firm Ecorys. The report evaluates the drivers of XR adoption and paints a bright future for the industry on the continent. This week, the […]
XR ASSOCIATION AND ECORYS PUBLISH IN-DEPTH STUDY ON STATE AND FUTURE OF XR TECHNOLOGY IN EUROPE
WASHINGTON, May 13, 2021 – Today, the XR Association (XRA) – the trade association representing the broad ecosystem that powers the virtual, augmented, and mixed reality (collectively, XR) industries – and Ecorys – a prominent European economic research firm – released a new study outlining the state of the European XR industry. Building on an original 2017 […]
XRA CEO LIZ HYMAN DISCUSSES HOW ACCESSIBLE XR IS A BUSINESS IMPERATIVE IN VRWORLDTECH MAGAZINE
XRA CEO Liz Hyman recently sat down with Mark Dugdale of VRWorldTech Magazine to discuss what 2021 holds for the XR industry and why accessibility in immersive technology is no longer a “nice to have” but a business imperative. Read Hyman’s interview in full and learn more about what XRA and its member companies are […]
HIGHLIGHTING XR IN MANUFACTURING
A 2020 survey conducted by the XR Association found that 88% of manufacturing business leaders consider XR to offer useful applications to their industry. In this video, hear directly from one of the leaders bringing XR technology to the factory floor and learn how immersive solutions are creating efficiencies and reducing errors in manufacturing.
XRA’S JOAN O’HARA DISCUSSES BALANCING PRIVACY AND INNOVATION IN XR DURING ITIF INTERVIEW
Joan O’Hara recently sat down with the Information Technology and Innovation Foundation (ITIF) to discuss balancing privacy and innovation in XR. In particular, Joan highlighted the significance of trust between end users and industry; the need for a national privacy law to provide consistent standards and expectations; and the importance of meaningful user consent. She further emphasized […]
HIGHLIGHTING XR IN HEALTHCARE
XR is revolutionizing a number of industries, and none more so than healthcare. From tools that allow patients to tackle phobias in a safe and manageable environment, to giving health care providers the ability to play out complex procedures before they begin, immersive technology is tackling some of the toughest challenges in healthcare. Watch the […]
XRA CEO LIZ HYMAN DISCUSSES USING IMMERSIVE TECH TO COMBAT ISOLATION AT ICPHSO CONFERENCE
XRA CEO Liz Hyman joined a panel of experts at the International Consumer Product Health and Safety Organization’s (ICPHSO) annual conference to discuss innovative uses of immersive technology to combat loneliness among isolated seniors. The ICPHSO is an international, neutral forum for product safety stakeholders to learn, network and share information. In her remarks, Hyman […]
XRA CELEBRATES DATA PRIVACY DAY
Happy Data Privacy Day! Today, the XR Association joins the global community in raising awareness of the importance of protecting personal information online and promoting privacy and data protection best practices. XRA is committed to the responsible development and adoption of virtual, augmented, and mixed reality, and cares about the privacy of both users and bystanders. The […]
HIGHLIGHTING XR IN PUBLIC SAFETY
XRA’s mission is focused on the positive societal benefits resulting from the use of XR technologies…including public safety. Be sure to check out this video to see the great work of our public safety heroes and how XR technology is impacting their work.
XRA ANNOUNCES PLAN FOR THE BIDEN ADMINISTRATION
Liz Hyman, CEO of the XR Association (XRA), recently published a paper in conjunction with the Day One Project urging the incoming Biden Administration to utilize XR technologies to support workforce development. The paper, titled “Transforming Workforce Training Through Federal Leadership in XR Technology,” recommends that the federal government partner with industry to achieve two […]