XRA’s SENIOR VP OF PUBLIC POLICY PARTICIPATED IN EUROPEAN COMMISSION WORKSHOP ON GENERATIVE AI AND VIRTUAL WORLDS

Brussels, BE – In June, XRA’s Senior Vice President of Public Policy, Joan O’Hara, traveled to Brussels to participate in the European Commission’s (EC) Workshop on Competition in Virtual Worlds and Generative AI. The event served as a follow-up to the call for contributions launched in January 2024, which XRA submitted, and aimed to foster a […]
XR ASSOCIATION RELEASES INTERNATIONAL STANDARDS ENGAGEMENT ASSESSMENT

Washington, D.C. – Lawmakers on Capitol Hill recognize the critical importance of standards development for emerging technologies. In an effort to increase U.S. participation, Senators Mark Warner (D-VA) and Marsha Blackburn (R-TN) introduced the Promoting United States Leadership in Standards Act of 2024 earlier this year. With respect to immersive technology (virtual reality, augmented reality, […]
XRA SENIOR VICE PRESIDENT OF PUBLIC POLICY TO PARTICIPATE IN UK DIGITAL CATAPULT WORKSHOP

London, UK – On Friday, April 19, 2024, XRA’s Senior Vice President of Public Policy, Joan O’Hara, will travel to London to participate in the Responsible AI Dissemination Workshop, hosted by the UK Digital Catapult. The workshop will focus specifically on use of AI in the spatial computing realm – namely, volumetric capture and production […]
XR ASSOCIATION SUBMITS FORMAL RESPONSE TO THE EUROPEAN COMMISSION’S CONSULTATION ON VIRTUAL WORLDS AND GENERATIVE AI

Washington, D.C. – On March 11, the XR Association, a prominent trade association representing the growing immersive technology ecosystem, submitted a written response to the European Commission’s consultation on “competition in virtual worlds and generative artificial intelligence.” This paper demonstrates XRA’s support for the development of open and people-empowering virtual worlds and policies that support […]
XRA’S POLICY TEAM ENGAGING IN EUROPE

Brussels, BE – Last week, Joan O’Hara, Senior VP of Public Policy at the XR Association, and Miranda Lutz, Director of Public Policy at the XR Association, traveled to Brussels to host a roundtable and conduct individual meetings with key stakeholders to influence the policy debate around immersive technologies. The roundtable featured representatives from the […]
XRA’S SVP OF POLICY, JOAN O’HARA, ENGAGES WITH UK GOVERNMENT AGENCIES AND PARTICIPATES AT THE ECONOMIST IMPACT ENTERPRISE METAVERSE SUMMIT

London, England – This past week, XRA’s Senior Vice President of Public Policy, Joan O’Hara, made the trip across the pond to participate in the Economist Impact Enterprise Metaverse Summit in London. O’Hara’s panel, “Imagining a society beyond smartphones: are we really looking at an augmented-reality future?,” focused on practical considerations around AR/VR adoption on […]
LEARN ABOUT THE ECONOMIC AND SOCIAL VALUE OF XR AT THE ENTERPRISE METAVERSE SUMMIT 2023

London, UK – The Enterprise Metaverse Summit 2023, organized by Economist Impact, will help senior leaders build and benefit from digital twins to enable productivity gains and sustainable innovation. Join XRA Senior Vice President of Public Policy Joan O’Hara, in this hybrid event on June 28-29 for an engaging discussion around how augmented reality is […]
XRA CEO JOINS OECD ROUNDTABLE DISCUSSION IN PARIS

Paris, France – On Tuesday, May 9, 2023, Elizabeth Hyman, CEO of the XR Association, participated in a roundtable discussion on “The Promise of the Metaverse and Immersive Technologies.” The event was co-hosted by Business at Organization for Economic Cooperation and Development (OECD) and the USCIB Foundation. The session considered business initiatives for the metaverse […]
XRA SVP OF PUBLIC POLICY JOAN O’HARA PARTICIPATED IN EUROPEAN INTERNET FORUM EVENT

Washington, D.C. – Earlier today, XRA’s Senior Vice President of Public Policy, Joan O’Hara, joined a panel of European experts to discuss, “Navigating the Opportunities and Challenges of the Metaverse.” The event was hosted by the European Internet Forum (EIF) and included members of the European Parliament. In her remarks, O’Hara emphasized the importance of […]
XRA PARTNERS WITH GEORGE WASHINGTON UNIVERSITY FOR UPCOMING XR WHITE PAPER RELEASE

Washington, D.C. – The XR Association is partnering with the Digital Trade and Data Governance Hub at George Washington University’s Elliott School of International Affairs to produce a white paper that will examine United States’ competitiveness in immersive technology. The paper will delve into the important role XR will play in shaping and growing the […]