XR Association

XRA TO HOST INAUGURAL “NATIONAL XR MONTH”

Members of the U.S. House of Representatives’ Reality Caucus Propose Congressional Resolution to Officially Designate November as National XR Month September 28, 2022 — The XR Association (XRA) will host the first annual “National XR Month” in November to drive awareness about the limitless potential of immersive technology, its responsible development and use. XR —  […]

XR ASSOCIATION RELEASES ILLUSTRATIVE ON IMMERSIVE TECHNOLOGY

The comic book-style infographic explains how the technology would work for the average user.  Washington, D.C. — On Tuesday, September 13th, the XR Association (XRA) – the leading XR trade association – released, “Into the Digital World: XRA’s Guide to Immersive Technology”, an infographic that illustrates everyday use cases for virtual reality (VR), augmented reality […]

THE XR ASSOCIATION WELCOMES EIGHT NEW MEMBER COMPANIES

Growth Points to Steady Enterprise Interest in Augmented, Mixed and Virtual Reality Washington, D.C. — On Tuesday, August 16th, the XR Association (XRA), the trade association representing the growing ecosystem of companies powering virtual, augmented, and mixed reality (XR) announced eight new members.  The association’s new members include a prominent group of companies accomplishing incredible […]

XRA APPLAUDS PASSAGE OF THE CHIPS AND SCIENCE ACT OF 2022

July 28, 2022 – Today, the US House of Representatives voted to advance the bipartisan, Creating Helpful Incentives to Produce Semiconductors (CHIPS) and Science Act of 2022, which aims to bolster the domestic semiconductor industry and channel increased resources to critical emerging technologies. The Act designates “immersive technology” as a key technology focus area, making […]

XRA PROMOTES XR’S POTENTIAL FOR STUDENT-CENTERED LEARNING AT 2022 GAMES FOR CHANGE FESTIVAL

New York, NY — On Thursday, July 14th, Peirce Clark, Program Development Manager at XRA, participated in the session, “XR’s Potential for Student-Centered Learning,” at the 2022 Games for Change festival. Clark spoke alongside Idris Brewster, Founder & CEO of Movers and Shakers, Ellen Flaherty, Senior Manager of Learning Design, Architecture & Strategy at Unity […]

XRA ANNOUNCES EXCLUSIVE MEMBERSHIP SEAL

Tuesday, July 5th — XRA has launched a web-verified Membership Seal. This exclusive XRA Member Seal demonstrates an XRA member company’s commitment to XRA’s mission. “It will serve as a symbol of our members’ commitment to the responsible development and thoughtful advancement of XR technology” said Laura Chadwick, XRA’s Vice President of Industry Relations. The […]

XRA JOINS METAVERSE STANDARDS FORUM AS FOUNDING PRINCIPAL

Tuesday, June 21, 2022 – The XR Association is a founding member of the newly formed Metaverse Standards Forum. The Forum provides a venue for cooperation between standards organizations and companies to foster alignment on requirements and priorities for metaverse interoperability standards, and accelerate their development and deployment through pragmatic, action-based projects. As part of […]

ATTEND THE 2ND ANNUAL AR/VR POLICY CONFERENCE HOSTED BY ITIF AND XRA — SEPTEMBER 14, 2022 IN WASHINGTON, DC

Immersive technology is poised to transform the way people work, play, and learn. From an emerging creator economy of virtual goods and services to cutting-edge applications that can improve education, health care, and manufacturing, augmented and virtual reality (AR/VR) technologies are unlocking new opportunities to communicate, access information, and engage with the world. These changes […]

XRA PARTICIPATES IN GWU “IMMERSIVE DIGITAL FUTURES” CONFERENCE

Washington, DC — On Thursday, June 9th, XRA CEO Liz Hyman delivered a keynote speech, “Domestic Policy Issues and XR,” at the George Washington University Digital Trade & Data Governance Hub’s Immersive Digital Future Conference. Hyman highlighted several use cases of XR, the newly released Bipartisan Policy Center report on immersive technology, and how XRA […]