XR Association

CHICAGO XR SUMMIT TO SHOWCASE BUSINESS APPLICATIONS OF IMMERSIVE TECHNOLOGY

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Chicago, Ill — Chicago XR Summit is a free, educational, expo style event that is raising awareness of the value of XR solutions to Chicago’s business leaders. The summit will feature hands-on demonstrations of virtual, augmented and mixed reality hardware, software and services currently in use by companies in Chicago and around the world. From […]

XRA AT AWE 2025: INSIGHTS FROM XRA LEADERS

Leaders from the XR Association will share their insights about the responsible development of XR in speeches and panel discussions at the upcoming AWE conference on June 10 – 12 in Long Beach, CA. Policy Priorities for the U.S. XR Industry On June 10, 2025, XRA’s CEO, Elizabeth Hyman, will moderate a panel discussion titled “Policy […]

SXSW 2025 PANEL EXPLORES THE FUTURE OF STORYTELLING AT THE INTERSECTION OF XR AND AI

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AUSTIN, Texas — At SXSW 2025, Elizabeth Hyman, XRA CEO, led a thought-provoking discussion on how immersive technology (XR) and artificial intelligence (AI) are reshaping storytelling across entertainment, gaming, and immersive media. The panel, titled “From A Galaxy Far Far Away to A Living Room Near You – Immersive Storytelling and the Intersection of XR […]

XRA CEO TO SPEAK AT VRARA CENTRAL FLORIDA IMMERSIVE TECHNOLOGY SUMMIT

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Orlando, FL – Elizabeth Hyman, CEO of the XR Association (XRA), will deliver a presentation at the 3rd Annual VRARA Central Florida Immersive Technology Summit on Thursday, April 10, at 9:30 a.m. ET at the University of Central Florida. Her presentation, “U.S. Legislation and Policy Update – How XR is being codified into law,” will […]

XRA’S RESEARCH AND BEST PRACTICES TEAM IS HEADING TO GDC 2025 – LET’S CONNECT!

San Francisco, CA – XRA’s Stephanie Montgomery, SVP of Research and Best Practices, and Peirce Clark, Director of Research and Best Practices, will be attending the Game Developers Conference (GDC) 2025, the premier event for game developers and industry leaders. GDC has been the heartbeat of game development for over 30 years, bringing together thousands […]